Food and agribusiness products and services form a $5 trillion global cluster that is only getting bigger. Over the last decades, productivity improvements have enabled an ample food supply in many parts of the world. By 2050, the UN indicates that world population is expected to grow to almost 10 billion people, and the demand for food will increase by 7%. Feeding the global population will become a critical issue and at the same time, more resource constraints will emerge driving to climate change, water shortages, deforestation, contamination.
On the other hand, the rise of the internet as a major distribution channel and the needs of the agro-chain cluster are changing as a result of new pressures and emerging opportunities. As the cluster evolves, windows for products and services open both upstream and downstream. When combined with other advanced technologies, such as distributed ledger technology (DLT) and blockchain it unfolds a new ecosystem.
This indicates that the world can shift to a more sustainable agricultural system which makes more efficient and effective use of resources and sharply helps reduce constrains. In this sense, an agricultural e-commerce (e-agro) marketplace can reshape, strengthen, and support the agro-chain cluster and help create a positive impact-based solution to a sustainable agricultural system. The solution e-agro: a global agro e-commerce system (like Vinted, Catawiki, eBay, a.o.) start-up, powered by DLT and blockchain technology, and positioning itself to become the market leader in offering the chance to promote and validate agricultural products and services 24/7 directly to its users.
The system will help to bring trust to many areas of the chain, eliminating fraud, counterfeiting, intermediaries and associated costs, among others. http://eagro.org e-agro offers an e-commerce business to business (B2B) business model. It is a free multiple membership level platform to trade online and offer agro-related products and services locally, regionally and/or globally. Users will be asked to register to the specified membership level, provide their basic organization information and upload a chamber of commerce certificate.
Once digitalised and verified, access is granted and authorised to the required section(s). By creating a new service system and utilizing the first-mover advantage, e-agro positions itself for rapid growth and gains a strong opportunity to raise entry barriers from the possible competition. In the nearby future, e-agro will reveal its true potential when it gathers and combines multiple live data feeds. This, along with other economic and social data, will provide key users with a global view to analyse the effective use of resources and flows and a focus on trade, food production, and security, agriculture, logistics, rural development, to determine priorities, actions, and measures to improve our livelihoods.
e-agro will meet agriculture’s needs in the present without compromising the ability of future generations to meet their own ones. As a new e-commerce ecosystem, it will help integrate a healthy environment, economic profitability, and social and economic equity. Every person involved in the system (growers, logistics, processors, distributors, retailers, waste managers, and third-party providers) can play a role in ensuring a sustainable agricultural system.
Additionally, its true potential will be revealed when the system gathers and combines multiple live data feeds with economic and social ones. These will facilitate exchange among users and provide key ones, with a global view to analyse the effective use of resources and flows with a focus on trade, food production and security, agriculture, logistics, rural development, to determine priorities, actions, and measures and improve our livelihoods. In this sense, an agricultural e-commerce (e-agro) marketplace can reshape, strengthen, and support the agro-chain cluster and help create a positive impact-based solution to a sustainable agricultural system.
Juan Serrano Ochoa
What sector is the business involved in
Agriculture , Other
List of countries the company could be targeting
Number of employees
Accessing market opportunity, Access and introductions to the right people, Setting up in the UK, Bespoke market research, Government support, Tax advice , Skills guidance, Tailored assistance for entrepreneurs, Research & Development , Capital investment